Browsing the blog archives for May, 2008.


Speech Writing: Keeping The Light On You

Breaking Into The Market, Professional Philosophy, Services

I’ve decided to take on speech writing projects after being asked by a relative to draw up one for his boss. He supplied me with the points that this employer needs and the details surrounding the delivery of the speech. Working with him, we came up with one which was both well-delivered and appreciated by the audience.

From this experience, I can deduce the following when writing for you: first and foremost, I need to know the details surrounding the delivery of the speech. What details? Information like the venue, function or event, purpose, audience and timing all comes to play. Also, I would like to know what you or your boss would like to say and how. Would you like it to sound formal with statistics and quotes sprinkled over the top? Perhaps your presentation needs to be simplified for a more general audience? It all trickles down to what you intend to achieve.

From the speech itself, I intend to understand your personality and delivery style. The speech should be written to reflect you, not me. After all, when you deliver it, the media and your audience will be quoting you. Do you want to avoid controversies and remain conservative? Can being controversial help you achieve your objectives? Maybe you’d like to provoke a thinking process but would like to end with a conservative summary. Essentially, what I need to know is the image and effect you want to project.

What I also learned and incorporate is to give the speech my all, yet not allow personal emotions to prevent any changes and tune-ups.

Email me now for more information. Remember: don’t give a speech until you do so!

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